Joyson and Isabellenhütte established a Joint Venture

Isabellenhütte

A German automotive supplier- leading producer of BMS (Battery Managementsystem)

Project scope

Support for the search of a Chinese strategic partner and establishment of a JV company in China

Approach

• Elaboration of a market analysis

• Establishment of contact to the potential partner

• Support for the negotiation and elaboration of the strategic investment plan as well as the business plan

• Development of a product and marketing strategy

• Organization and Coordination of on-site visits from both sides

• Definition of the key points of the JV contract

• Support for the establishment/organisation and setting up of the joint venture company